My Power Plush Longwear Foundation is a hydrating, instantly smoothing foundation with medium, buildable coverage offering up to 12 hours of comfortable everyday wear. A lightweight foundation, it’s vegan formula seamlessly blends into the skin for a natural look that blurs fine lines, pores, and texture. It leaves a soft, cushiony feel with an airbrushed, satin finish that’s not too dewy, not too matte, but the perfect in between.

Apply 1-2 pumps of the foundation to the back of your hand or a makeup palette.|Evenly distribute the product around your face.|Blend with the Kylie Foundation Brush 01 to ensure your makeup stays in place for longer. Weightless, breathable formula with medium, buildable coverage.|Blurs and smooths skin texture, fine lines, and pores.|Hydrates, soothes, and seamlessly blends into the skin for a soft, cushiony feel.|Offers up to 12 hours of comfortable wear.|Delivers an airbrushed, satin finish.|Easily buildable without looking or feeling cakey.|Doesn’t clog pores, settle into fine lines or cling to dry patches.|Stays put without separating or the color changing.|Contains flex form properties for highly comfortable, flexible wear that moves with you.|Soft focus properties work to provide the skin with a smooth, airbrushed finish.|Formulated with skincare ingredients Niacinamide, Centella Asiatica, and Vitamin E.|Waterproof, sweat and humidity proof.|Clean*, Vegan**, Non-Comedogenic, Cruelty Free, No Fragrance Added|*Discover our Kylie Clean Platform: link to “Clean” page|**Formulated with no ingredients from animal origin.